The Label Machine

The Label Machine book helps you start, run and grow your own label

Whether you want to start a record label, self-release your own music, or are just an avid music lover, The Label Machine: How to Start, Run and Grow Your Own Independent Music Label will give you vital information about the business of music. It’s the first book to give music artists practical step-by-step comprehensive instructions for setting up and running an independent music label to successfully distribute and market their music.

Author Nick Sadler has produced, remixed, and toured as the artist Mobscene and co-founded Never Say Die Records, and Disciple Recordings. He also has experienced all aspects of artist and label management, working with artists such as Skrillex, The Prototypes, Zomboy, Eptic, The Freestylers and Flux Pavilion, gaining valuable insight into building artists careers.

“With so many modern artists starting their own music labels,” he says, “and with no book that covers this subject in detail, I wanted to write a practical guide that allows anyone to build their own successful music label to bring their music and talent to a worldwide audience.”

The book features a detailed breakdown of how every part of the industry works together, including copyright in the UK and US, record label set-up, record releases, and royalty collection. It also provides in-depth guides on marketing, covering; traditional PR, Facebook and Instagram advertising, Spotify playlisting, and fan growth. Includes templates for record label and management contracts, marketing and promotion schedules, press releases, and fan email automation.

If you’re in London on Thursday 22 July then look out for The Label Machine launch party on the amazing roof terrace of the CLF Art Lounge in Peckham. The free event will start with a music industry panel discussing Are record labels relevant for artists in a Spotify dominated world? Afterwards, there will be DJ sets from DJ Segal, Kyries and a special guest until midnight. You’ll also be able to buy signed copies of the book for £12 (cash) or £13 (card) instead of the usual £14.99.